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1999 UK hospitality industry introduce Voluntary Charter on Smoking in Public Places. Pubs and restaurants to introduce signs alerting customers to their policy on smoking.

First finding for an individual against a tobacco company. Jury in Portland, Oregan, awards family of Jesse Williams $81m against Philip Morris in punitive damages plus $821,485 in compensatory damages. Judge later reduces the punitive damages to $32 million and was then reinstated in 2002.